Assessing the validity of mobile device data for estimating visitor demographics and visitation patterns in Yellowstone National Park

编号 030038505

推送时间 20230306

研究领域 森林经理 

年份 2022 

类型 期刊 

语种 英语

标题 Assessing the validity of mobile device data for estimating visitor demographics and visitation patterns in Yellowstone National Park

来源期刊 JOURNAL OF ENVIRONMENTAL MANAGEMENT

期 第385期

发表时间 20220706

关键词 Mobile device data;  Visitor demographics;  Temporal visitation patterns;  National park; 

摘要 Monitoring visitor demographics and temporal visitation patterns can help national park managers understand their visitors and allocate resources more effectively. Traditional approaches, such as visitor surveys or vehicle counts, are limited by time, space, labor, and financial resources. More recently, mobile device data have been adopted for monitoring visitors in park-related or tourism research. However, few studies validated mobile device data with traditional visitor surveys or count data. Combining mobile device data with the American Community Survey (ACS), this study assessed mobile device data's validity in a national park context with three approaches: Points of Interest (POIs), visitor demographics, and temporal visitation patterns. The results revealed that only half of the POIs inside Yellowstone National Park are valid. Compared to traditional visitor surveys, mobile device data are limited due to platform bias and the exclusion of international visitors, resulting in discrepancies in visitor demographics, such as education and income levels. Conversely, mobile device data have strong correlations with count data regarding monthly and daily visitation patterns. The results suggest that with careful consideration, mobile device data can serve as an additional and complementary source of information to traditional survey data for understanding visitor demographics and temporal visitation patterns.

服务人员 付贺龙

服务院士 唐守正

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